Roman Mosaic

The Market

The socio-demographic changes that have taken place in our country have led to new requirements which have yet to be satisfied by a market in which many household chores are externalized. In today’s market, it is difficult to find a trustworthy operator with enough experience in assistance to guarantee national coverage. Personal home-help has traditionally only been offered by freelance workers who are very rarely qualified.

The main causes regarding the demand for home help are:    

  • The large-scale incorporation into the labour market of women who were traditionally responsible for household maintenance: “30% of women over 30 years old now work. This percentage is set to double with coming generations”
  • A growth in the number of elderly people as a result of greater life expectancy: There are already more than 7 million citizens over the age of 65 in Spain.” 
  • Greater individual and family spending power“The over-50s account for 50% of all financial activity and own 75% of shares in the Spanish stock exchange.”
  • Lack of a professional home-help service offer: “In Spain, home-help services hardly reach 2%, in contrast to over 20% in other European countries.”
  • Significant increase in the number of people from other EU countries living in Spain.   
  • Lack of places in public residential homes.          

In this context, Mondial Assistance emerges as the leading operator of assistance services for elderly people, dependents, the family and the household. The company has the necessary capacity to offer national coverage and is able to guarantee homogeneous quality standards.

All these factors lead to excellent business prospects FOR YOU.